2022 Pest Control 
Marketing Trends Report

Looking for the latest trends in pest control marketing? We've got you covered.

The second annual Pest Control Marketing Trends Report reveals how the industry has changed and provides vital insights on the effectiveness of primary marketing channels and emerging strategies and techniques.

Learn the Channels, Strategies, and Techniques Pest Control Marketers are Focused on in 2022

Explore the Technological Advances Innovating the Pest Control Industry

Discover the Latest Changes in Consumer Behavior and How they Alter the Industry

Learn the Strategies
and Techniques that are Successfully Driving Growth

Technology is driving innovation in the pest control industry. Explore recent advances and emerging technologies and how they are innovating the industry.

Consumer behavior changes and evolves rapidly. We’re back in an era of value-based purchasing. Discover how to stand out, tell your story, and show your value.

Last year’s marketing strategy and tactics won’t get you the results you need today. Learn how industry leaders continue to evolve to stay ahead of the curve.

Meet the Authors

Dan Dinsmore

As Founder and Principal of Overit, Dan has led the charge in recent years to push pest control marketing forward. These forward-thinking efforts have led to successful sales growth and technology implementation for each of Overit’s pest control clients.

Devin Dinsmore

Devin has spent the last 3 years at Overit working closely with pest control companies to develop successful content and brand strategies and to improve web visibility using on-page search engine optimization (SEO).  

Richard Skiermont

Richard is a creative director and designer with over 37 years of experience developing creative brand strategies, marketing programs, and hands-on design solutions for various local, regional, and national pest control clients.

Dan O'leary

Dan has worked with family owned small businesses to fortune 500 companies, including those in the pest control field. Dan is a search engine optimization (SEO) whiz, with extensive experience in website auditing, keyword research, and the finer points of technical SEO.

Chris Fasano

Chris uses his neuroscience background and experience growing businesses to power growth strategies. Chris has led numerous marketing strategies that have grown Pest Control companies by as much as 46%.

Caitlin Perry

Caitlin has extensive experience in everything from television to billboards to digital ads. She has spent her years at Overit leading traditional and paid advertising campaigns for pest control companies to increase sales and brand awareness.  

Sign Up to Receive the 2022 Pest Control Marketing Trends Report A Full Month Before Everyone Else

It's not impossible to be successful on your own, but it's not easy either. Leverage our teams years of research and experience to stay ahead of the curve and help your pest control company flourish.

As we enter 2022, only one thing is certain: more change is coming to the pest control industry. We can’t predict everything on the horizon, but we can look at what’s happening today and leverage those insights to help you stay ahead of the curve.

Take the first step to a successful 2022, by signing up to receive the 2022 Pest Control Marketing Trends Report.


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